Social media is the best way to expand the reach of your SME or SMB business. Twitter, Instagram, Facebook and content marketing
Some companies are sitting on the sidelines, sticking to their outdated traditional marketing strategies, other companies are quickly gobbling up all the best generic domain names related to their products, services, and locations. Here we explain the power of keyword domains and the role they can play in strategic marketing.
Increasing amounts of us are turning to social networks to share our meals and foodie inspiration. What does this mean for food business and restaurant marketing?
Employees twice as likely to use social media to leave their job than to collaborate with colleagues
Customer service teams are being advised this month not to ignore complaints made by social media as it could cost them their companies’ reputations.
Twitter can be a fantastic marketing tool, but you need to be aware of the legal implications. Let me explain how to not fall into some of the pitfalls.
So, does social media snobbery exist or is it an online fairy tale? Let me explain what I mean…
10 Yetis PR Agency has today announced that it has launched ‘A Social Media
Agency’ as a result of the volume of enquiries that it was receiving for
social media campaigns to run either individually or alongside public
relations campaigns.
Increasing use of social media marketing expected in the coming year, finds Constant Contact study
Reckitt Benckiser are set to introduce a raft of cost-savings in a move to fund additional brand building with brands such as Finish and Vanish.
Instagram, named Apple’s app of the year, has quickly become the biggest thing in photograph-based social networking. The photo sharing app has 15 million users and 1 million new users a fortnight. But what does this mean for online brand building?
Several pieces of research have emerged that show many small businesses are failing to maximise the online opportunities available to them, despite the rise in e-commerce and digital marketing.
‘Companies everywhere are recognising that video has become the factor that can provide an edge over the competition’ – the wise words of James Leal-Valias, creative director at iStockphoto, writing for Business Matters a few weeks ago under the title ‘Design for Small Business: Integrating Online into Your Marketing Mix’.
With over half of the entire UK population having a Facebook account, it is claimed that employers are losing £14 billion per year as a direct result of employees accessing social media sites during work hours, yet their hands are tied when it comes to disciplinary action resulting in a minefield for employers and the rules of what is acceptable and what is not are very hazy.
Recently, I have shifted the focus of this blog series away from my personal perspective on cloud computing in order to give some of our customers the chance to present their views on the technology.
LinkedIn, the world’s largest professional network, have announced that over one million UK professionals have joined LinkedIn since June 2010, bringing the total number of UK members up to five million, which represents 40 percent of UK professionals.
