So you’ve set up your newest social media profile, be it with Facebook, Twitter, Google Plus, LinkedIn or another of the networks cropping up across the web, but what does your bio tell potential customers?
Category: Social Media
Social media is the best way to expand the reach of your SME or SMB business. Twitter, Instagram, Facebook and content marketing
6 Tips for Mastering Your New LinkedIn Profile
Notice anything different on your LinkedIn profile page? It’s not your imagination–and it needs your attention. Here’s what you need to know.
5 Tips on how to do social media right
You hear that you must be using social media to grow your business and engage with your clients (and yes, you should). But if all you have done is create a whole host of profiles on Twitter, Facebook, LinkedIn and Pintrest here are a few tips on how to get Social media and use it to your advantage.
Did Waitrose get it right with social media campaign
Did Waitrose get it horribly wrong asking people to finish the sentence or was it really a stroke of genius?
Twitter campaigns can be loud but must be clear
Over the last couple of months, the use of Twitter has provided the landscape for a wave of innovative marketing campaigns and the retail sector has been no exception. Gavin Matthews, head of retail at Bond Pearce explains however as with all innovations, problems have arisen.
Social Media Privacy Ignored By One Third Of Job Hunters
One third of job hunters don’t think employers will look at their social media profiles, despite the growing use of social media in recruitment, according to a new survey.
Pinterest is now open to the public
The third most visited social media site finally stops requiring an invite.
Relentless social media use a ‘turn off’ for businesses
Small companies could be losing sales and damaging their reputation by bombarding potential customers with their “relentless” use of social media, according to a business networking organisation.
Small businesses need help evaluating social media marketing success
Research indicates a strong disconnect between British small businesses’ perception of social media marketing success and the reality.
Politicians, social media & a gaffe of Olympic proportions
Is social media making politics more transparent and accessible? Or should politicians be more careful about expressing radical opinions online?
Employees spend more time on social networks at work than home
A survey by a money saving website in the UK has revealed that many British companies could be paying their employees to go on Facebook, Twitter and other social networking sites without their knowledge, as UK adults spend more time on social networks at work than they do at home and in their free time.
Handling the London Waterloo rush hour on Twitter
It was 15:30 on a Wednesday, and a man was threatening to throw himself off a bridge and into the path of an oncoming train. As emergency services tried to talk him to safety, which they did, Allison Dunn was left with a different problem – the rush hour.
Social media vs customer service
British businesses getting to grips with social media are only dealing with the “tip of the iceberg” according to a study comparing brands and consumers’ digital interaction.
10 Things You Should never Tweet
Whilst it is important to show a human element to your Twitter followers there are some tweets that can kill your social media goodwill with customers, 140 characters at a time.
How the websites of insolvent businesses could be a step up on the online ladder
Although the number of retailers going into administration has fallen since 2008, there is still a steady stream of established names disappearing from the high street. But is there life in the domain names past death? Alex Wares, managing director at search marketing agency Mediarun explains
