The final TV debate, to be held on Thursday 29th in Birmingham, will focus upon the economy. The most important element of any future government’s plans to fix our country rest upon sound economic principles. It’s almost time to make up your mind. Forget all the debates so far. This one is the biggy!
Category: Columns
Columns, blogs and opinion from some of the UKs leading business opinion makers and entrepreneurs and small business owners
Two down & one to go
The Clegg bubble has burst. Politics is back to business as usual.
Gordon Brown started off badly and got worse. The man is in denial. He looked tired, lacked conviction and was forced into an embarrassing position over the content of his party’s election leaflets. Coupled with that smile: Jack Nicholson, playing The Joker!
Mobile Marketing
Mobile gives us a great chance to think again about content delivery and usability. Try using something like the Rightmove iPhone app and compare that to trying to use a web browser on any mobile device. There’s no comparison. The app is in a different league in terms of usability. This is what mobile internet is all about. It’s so simple your dear old Gran could use it – and that’s the holly grail of usability.
Perception isn’t reality
If voters don’t scratch a little deeper, the perceptions they have will vote in a government that will wreck the UK’s economic prospects for a generation.
The Dangers of Ignoring Staff Development
A report recently published in the Training Journal Online stated that almost one in five workers left their jobs last year due to not being given access to adequate training and development. We’re going to take a look at this from the trainer’s viewpoint to see why this is such a danger.
Being popular doesn’t make it right
Call it a SuBo effect if you like, the surge in popularity of Nick Clegg and the Lib Dems is a disaster.
The Business GP – Appointment Three
One of the most fatal and potentially terminal mistakes I see businesses become guilty of is the one of living on past glories.
What an unholy Eton Mess
The conclusion to the first live TV debate in my mind is simple. Gordon Brown is a lost cause and has exposed on live television why he is the worst Prime Minister this nation has ever had. David Cameron has shown how you can throw an election away by lacking in focus, priority and depth. Whilst Nick Clegg has demonstrated that the British public are so naïve that if you wrap rat poison in a pretty ribbon and call it a cup cake – they will eat it all up.
The ‘Badometer’ – Who is least bad for you and your business?
The general election campaign has kicked off to widespread voter apathy. The three main parties have launched their campaigns and the electorate is none the wiser.
How i see things…
To be totally honest I would like to hear more from both parties and what their policies are, not only for businesses but for the environment. I would like to take the opportunity to sit down with both parties, look into their eyes and ask some serious questions.
How useful is an MBA?
Some people think that the more qualifications you have, the more valuable you are. And in business circles, the MBA is a highly valued qualification. I’m just not sure that it is a guarantee of quality management, good decision making or judgement, or anything at all.
Why People Don’t Buy From You – Part 1
Andy Preston explains why people don’t buy from you …..and what you can change right now to get their business in the future……..
How to increase sales through digital marketing
Developing an effective digital strategy isn’t easy. Once you’ve got your website right, how do you begin to increase the traffic to your site, convert these visitors into customers and generate more sales?
The Business GP Appointment Two
The question I get asked most, by business owners and entrepreneurs, is ‘When do I get help?’ How do I know when my business needs some kind of support?
Duncan Bannatyne: Why Non-Doms have an ‘unfair’ advantage in business
Would you give your customers your products if they paid one of your competitors for them? Then why do we allow people to live in the UK, receive public sector services from the government, but pay for them in the form of taxes to another country?